Role library / Product & Design
Service Designer
Where The Architect (Insight × Craft) thrives.
Maps and redesigns entire service ecosystems — from frontstage touchpoints to backstage processes — to deliver coherent, human-centered experiences. Combines design thinking with systems thinking to improve complex, multi-channel services.
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Force signature of this role
Insight20
Craft67
Market0
People13
Order0
This role leans on craft and insight — the classic Architect bridge.
Core skills
User research / UXService design (journey mapping, service blueprints)Figma / SketchPrototypingStakeholder managementVisual design
Who thrives here
The Architect — “I build on evidence, not vibes.” People who bridge Insight × Craft tend to fit this role. See the Insight × Craft bridge →
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